Our brief was to create an umbrella TV advert encompassing Moshling collectible figurines, new plush collectible Moshlings and Mash Up Moshling Trading cards – taking the idea of Moshi Monsters product from just collectable to a creative play space.
We came up with the theme: “How Do You Moshi?”
The advert aired approx 900 times reaching 2.7 million 6-9 year old kids.
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